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Home My WebLink AboutContract 1714 Cathedral City _C ;k ` 1G t�� •.:fY .�c"",`,"iy �rt.'`rliS'f);1 naa - a4 Vlr FM H.---. 404. Sunny r ;! Baslo r FeaUvai Media Sponsorship Between CBS Radio and City of Cathedral City - The Desert Treasure Hunt & Cathedral City Balloon Festival 2016 Air Contract 8/19/16 City of Cathedral City will provide CBS Radio: • Logo (CBS - Sunny 103.1FM) on the media sponsor page of the 2016 events website • Rotating 300x250 or 728x90 banner ad on the Discovercathedralcity.com • Rotating 300x250 or 728x90 banner ad on the Deserttreasurehunt.com • Recognition as media sponsor in all press releases for both 2016 events • Logo on VW Jetta Treasure hunt car as one of main sponsors • Three additional vendor booth spaces for third party placement secured by CBS- Sunny 103.1FM *for the Balloon Fest Event • Electrical power to the station's booth (110 A/C, 15 amp, Grounded) • Camera ready artwork for event logos CBS Radio-Sunny 103.1FM will provide City of Cathedral City: • Event Listing on Sunny1031FM.com for both events. ✓ ' 140 :30 sec commercials (4/day M-F) 6a-10p 9/26-11/11 (Treasure Hunt) ;/ 75x :30 sec commercials to air 6a-10p, 11/7/16-11/20/16 (Approx. 2 Wks.) (Balloon Festival) • 25x :15 promos the week leading up to the event, 6a-12m, 11/14/16-11/18/16 • 75x :30 second commercials on Sunny 103.1FM streaming player ROS • 25x :15 promos on Sunny 103.1FM streaming player ROS • Digital Components: o Search retargeting 50,000 impressions 9/26-10/30 (campaign will end when IPM level or date is achieved) Page 1 of 3 Cathedral CitQ ".ir f ','IN A 12 f `K p 1 9.� l' . Celebration / III E?:' CI V a '' � . � t i f i' f r -"w.nttor rtu .1 . ,. Sunny :,- a Balloon FCst,r l ."1" i,._7.tt.1,44,'Y+' o Search retargeting 50,000 impressions 11/7/16-11/20/16 (campaign will end when IPM level or date is achieved) o Facebook Targeting 50,000 impressions 9/26-10/30/16 o Facebook Targeting 58,820 impressions 11/7/16-11/20/16 * 3rd Party Revenue: • If any 3rd party booth space revenue is secured by CBS Radio-Sunny 103.1FM, all revenues will be solely retained by CBS Radio-Sunny 103.1FM Promotional Value Provided by CBS Radio-Sunny 103.1FM $15,000 Cash Investment by The City of Cathedral City $ 000 a Authorized b in `: - _ l`... - •:Ctiy 'I.e.",e.r- Date: Z/22//6 Printed name: 0,‘,,.k3 ,...d Authorized by State dor A I/' i ``Date: 8', --3/1`6 CBS Radio Sponsors ii Agreement-Standard Terms and Conditions Representations and Warranties. Each party hereto represents,warrants and covenants to the others as that(a)it has the full right and legal authority to enter into and fully perform this Agreement in accordance with the terms and conditions hereof;and(b)the execution, delivery and performance of this Agreement does not end will not violate or cause a breach of any other agreements or obligations to which it is a party or by which it Is bound,and(c)no approval or other action by any governmental authority or agency,or any other individual or entity,is required in connection herewith. Insurance. Each party will purchase and maintain insurance of the following type and with the following minimum limits:Comprehensive General Liability Bodily Injury&Property Damage(including advertisers liability): $2,000,000 each occurrence;Comprehensive Automobile Liability Bodily Injury&Property Damage:S 2,000,000 each occurrence;Workers'Compensation:Statutory Benefits required in the state of operation. Sponsor will furnish evidence of such insurance to Station no less than thirty(30)days prior to the start of the Event The evidence must be in the form of a Certificate of Insurance which shall name Station,CBS Radio Inc.and CBS Corporation as additional insureds. The certificate shall contain a clause indicating that a 30-day notice of cancellation or material change will be provided to Station. Sponsor shall keep such insurance in effect throughout the Term of the Agreement Indemnity Each of Station and Sponsor shall indemnify,defend,and hold harmless the other party,its affiliates and their respective officers, directors,employees,agents and representatives,and the successors and assigns of any of them(the-Indemnified Party'),from and against,and reimburse them for,all claims,damages,costs and expenses.including,without limitation,interest,penalties,court costs and reasonable attorneys'fees and expenses,to the extent arising out of or resulting from(a)any breach by the indemnifying party of any Page 2 of 3 CasheeraICity '� 3StkMolversary '• wf1 l,'11i CetenthnM t cif i' �� { ' �� Ir sunny FM Bsllconfcstwal representation,warranty,covenant,obligation or other agreement contained in this Agreement; (b)any failure of the indemnifying party to comply with any applicable laws,statutes,ordinances or regulations;(c)any act or omission or negligence of the indemnifying party, including its employees,agents,contractors or invitees;and/or(d)any claim for personal injury or property damage or otherwise brought on behalf of any third party person,firm or corporation against the Indemnified Party as a result of or in connection with services provided by the indemnifying party. Without limiting Sponsor's obligations as provided above in this paragraph.Sponsor's indemnities shall extend to daims against any Station Indemnified Party resulting from(i)any announcements,advertisements or other commercial copy produced,provided or approved by Sponsor for broadcast by Station or its affiliates,including proceedings or litigation alleging infringement,unlawful use or violations of copyright;and/or(ii)any defect,alleged or real,in any of Sponsor's products that were sold or provided as samples,whether by Sponsor or Station. All of the foregoing indemnities shall survive the expiration or termination of this Agreement. Trademarks. Sponsor hereby grants to Station,and Station hereby accepts from Sponsor for the Term of this Agreement the right to use the names,designs,mustrations,logos and trademarks of Sponsor in connection with the promotion of the Event;provided,however,that Station shall be bound by any restrictions which Sponsor informs Station of in advance and in writing. Broadcast of Radio Spots. Station shall have the right to decline clearance of any radio spot provided or approved by Sponsor,without liability to Station.if such radio spot does not conform to Station's standards and practices as uniformly applied. Station's obligations to broadcast the radio spots may be preempted and relieved for any event of force maleure(as that term Is understood in the broadcast industry)or for the broadcast of any program which Station deems,in its sole discretion,to be a program of special national,state or local significance and/or importance to the public interest Any such preemption shall not constitute a breach of this Agreement. Except as otherwise provided herein,the broadcast of any spot advertising hereunder shall be governed by the terms and conditions of CBS Radio's standard terms and conditions for advertising(copies available upon request),which is incorporated herein. Nondiscrimination Statement. CBS Radio and its stations do not discriminate in advertising contracts on the basis of race or ethnicity,and will not accept any advertising which is intended to discriminate on the basis of race or ethnicity. Sponsor represents and warrants that it is not purchasing time from CBS Radio or its stations that is intended to discriminate on the basis of race or ethnicity. Counterparts. This Agreement may be executed in one or more counterparts and signed copies may be delivered by facsimile or e- mail,in which event,each of which shall be deemed original,and all of which together will constitute one and the same instrument. Force Maleure. If,based on events beyond its reasonable control.including but not limited to acts of God,war,inevitable accident, fire,lockout.shrift)or other labor dispute,riot or other civil disturbance or commotion,transportation closures or other delays related to acts of war or any enactment,rule,order or act of any governmental instrumentality.Station is unable to proceed with the Event, Station shall have the right to cancel or postpone the Event Furthermore,the parties agree that Station has the right,in its sole discretion,to cancel or postpone the event in the event of inclement weather. If Station cancels the Event based on the reasons set forth in this paragraph,neither party shall have any further obligation to the other party,except that Sponsor shall remain obligated to make the payments set forth herein. Artists. The parties agree that Station shall not be responsible if(a)an artist scheduled to perform at the Event does not perform as scheduled,or(b)Station is unable to secure the performance of a particular artist for this Event. Such artist non-performance,as set forth in this paragraph,shall not relieve Sponsor of its obligations hereunder. Entire Agreement:Choice of Laves Severability. This Agreement constitutes the entire agreement between the parties and shall supersede any and all other agreements,whether oral or otherwise,between the parties. Any amendment or modification of this Agreement must be in writing and signed by authorized representatives of both parties. The Agreement will be governed by and construed according to the laws of the state in which Station's business offices are located(as set forth in the preamble to this Agreement)and the parties hereby consent to the exclusive jurisdiction of the state and federal courts located in the city and state where the Station's business offices are located. If any term or provision of this Agreement,or the application thereof to any person or circumstance shall,to any extent be held invalid or unenforceable,the remainder of this Agreement,or the application of such term or provision to persons or circumstances other than those as to which it is held invalid or unenforceable,shall not be affected thereby, and each such term and provision of this Agreement shall be valid and be enforced to the fullest extent permitted by law. Page 3 of 3